Sales intelligence software: What does good look like?

If you are evaluating sales intelligence software to help you understand your customers, prospects, partners and competitors, then you might find the following information useful.

If you are looking to evaluate sales intelligence software or vendors – check out how here

What to look for in a sales intelligence software solution

Sales intelligence software solutions will generally include the following features:

Company profiling:
• Downloadable company reports
• Company search
• Company filtering and segmentation
• Exportable prospecting lists

Business insights:
• Company watchlists
• News alerts
• Market and industry news
• Analytics

• Customer support

For a quick overview of what sales intelligence is, check out Aleks Peterson’s blog “How to use sales intelligence to close deals, faster“.

Some sales intelligence software tools go the distance. The best solutions will be:

1 – Tools that use Natural Language Processing (NLP), taxonomy and algorithms, to present more relevant and contextual business intelligence, rather than information based on basic keywords

2 – Ability to track an unlimited number of companies, including customers, partners, competitors and prospects

3 – Option to share news through the tool across social and digital channels

4 – Integration with CRM tools

5 – Availability on any device including Android and iOS tablets and mobiles

6 – Free services including onboarding, training, customer account management, professional services, and support

7 – Customer engagement score to measure news sharing, interaction and customer-centric behaviour amongst users

See G2 Crowd’s overview of the top sales intelligence solutions and TrustRadius’ best sales intelligence software guide for more ideas on what good looks like.

True independent analyst reports are a rare breed. Industry expert Michael Levy has compiled this guide to help buying committeessales ops and sales leaders in researching and determining the right sales intelligence software for your company.

Introducing Artesian sales intelligence software

Artesian equips B2B sales teams with the sales intelligence insights they need to understand their audiences in more depth and have more meaningful engagements with customers.

Artesian gathers real-time sales intelligence from millions of sources to present commercially valuable and actionable insights that make client-facing teams more customer centric.

Review Artesian on G2Crowd

We have dedicated teams on standby to book your demo and take you through how the platform can help you and your business. Choose the demo experience for your sales intelligence teams.